Speaking as a music blogger, I often times receive upwards of 30-40 new music submissions a day. Many top tier bloggers receive even more than that. That means that your music submission, assuming you sent it via email, will fall somewhere in between the hundreds or maybe even thousands of other non-music related spam emails that the blogger receives on a daily basis.
There are a number of things that you can do as an artist or artist manager to give your submission a better chance of being opened, being viewed, being listened to, and then hopefully, being written about and shared.
Note
1) Understand Your Press List
You must understand the genre of songs you do, and also have your detailed biography and about the song you are releasing with good graphics image of the album or Single(Specified Size). It is very important to put your social media details on the press submission.
2) Have a Detailed Subject Line
If you’re going to stand out from the crowd you better have a damn good subject line. Is your song a new release? State out if you have an MP3 or Video attached to your press. Is your song featuring a big name artist that might be more well-known than yourself? Call it out.
Good Examples:
MP3/Video: HALLELUYAH- “NATHANIEL BASSEY” (Prod. Olumide Iyun) + “ONOS” Freestyle
3) Keep the Description Simple
Remember that the recipients of your song submission receive many submissions per day. They don’t want to read a novel when determining whether or not to listen to and post a song. Tell a concise story about who you are and your music. Have you been featured elsewhere? Toured with a famous band? Have a famous cousin? Why are you different? Why should we care about you?
